Airtel Ghana on Thursday launched an end-of-year promotion dubbed: “Airtel Friendzy” that encourages customers to top up and stand a chance to celebrate the holiday season in style.
The promotion would run throughout December and end on February 29, 2012, according to a statement released by Airtel.
It said the promotion would allow customers to win various prizes as they topped up, adding that there would be daily, weekly, monthly cash prizes and merchandise to be won.
The statement said the grand prize would be GHc50,000 for winners in a group at the end of the promotion.
“There will be fun and interactive activities going on throughout the campaign.”
The statement said Airtel was working with its partners to make this competition rich in terms of prizes to be won and celebration of their highly valued customers.
The Managing Director of Airtel Ghana, Mr Philip Sowah said, “This promotion will give Airtel an opportunity to engage with its customers and not only appreciate customer loyalty to the network but also celebrate the holiday season together. The main premise behind the celebration is the strengthening of social bonds between friends and families across the nation during the end year festivities.”
The company said Airtel Friendzy hoped to empower those who participated by enabling them to win cash thus facilitate the ability to purchase a dream gift or to take care of any pressing need.
“The promotion comes at a time that Airtel Africa is significantly enhancing customer experiences through a one billion dollar investment in network infrastructure. The investment will see Airtel deliver HSPA+ 3G networks with speeds of up to 21Mbps which are critical in propelling the transformation of consumers’ lives in Ghana through wireless broadband on 3G enabled handsets.”
The statement said Airtel celebrated its 50 millionth customer in Africa this month, a growth of 14 million customers since its entry into Africa 17 months ago. GNA